Shipwell’s main mission is to empower businesses to graduate from outdated and cumbersome supply chain systems and into a fully connected and automated shipping solution. To reach their target audience, a traditional marketing approach is sometimes taken. In this case, I was requested to create a full page ad for an industry magazine.
Design approach
Bridging the gap between old and new using a collage style of black and white textured imagery, simple shapes, splashes of brand colors, and moments of the product UI.